Case Study: Thank You for Spooning

Apr 10

Description: 12 Oz. Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How...

16 Ways Color Affects Your Branding and Marketing

Apr 3

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

These Are the Tech-Savvy Promotional Products You Are Looking For

Mar 20

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...

Your Guide to Decoration Methods: Part 1

Mar 6

How do you decide which type of decorating method to use when so many possibilities are available for customized apparel and products? Each decorating choice has various advantages. In this blog, w...

6 Reasons You Need a Company Store

Feb 5

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

Using Customer Profiles to Find the Perfect Promo Products

Jan 14

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

How to Create Buzz Around a Launch With Promo Products

Sep 6, 2024

So, you're launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch ...

5 Invaluable Marketing Books to Help Grow Your Brand

Jun 4, 2024

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

Sustainability & Environmental Responsibility: Why it Matters

Apr 30, 2024

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

The History of Promotional Products

Mar 17, 2024

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

How Promo Products Can Tell Your Brand's Story

Feb 18, 2024

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...