May 22
Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wante...
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Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill p...
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Description: 12 Oz. Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How...
Continue ReadingMar 27
In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Sati...
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Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wan...
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Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...
Continue ReadingDec 31, 2024
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...
Continue ReadingNov 18, 2024
Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. ...
Continue ReadingNov 10, 2024
Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. ...
Continue ReadingOct 27, 2024
When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard(tm) Face Masks i...
Continue ReadingOct 20, 2024
A software company creates attention at tradeshow events with custom plush animal mascot giveaways. This plush Leonberger Dog Mascot for the company as giveaways at trade shows and other marketing ...
Continue ReadingOct 13, 2024
In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spre...
Continue ReadingOct 5, 2024
Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a bra...
Continue ReadingSep 28, 2024
Products Javalina(r) Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing ...
Continue ReadingAug 2, 2024
This ambulance service is very active in its local community. They use this plush Saint Bernard for children faced with the trauma of when an ambulance is needed. They consider their Saint Bernard ...
Continue ReadingJul 18, 2024
Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided ...
Continue ReadingJul 3, 2024
Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company's year-e...
Continue ReadingJun 26, 2024
Vertical Market: Hospitality Product Use: Employee Appreciation Promotion: A nationally known hotel chain gifted their staff the Everyday Sweet and Savory Gourmet Carry Caddy for Employee Appreci...
Continue ReadingJun 19, 2024
Camping isn't always a vacation, y'all. Seasonal KOA(r) Work Kampers help KOA owners wrangle feisty RV transients (a.k.a. retirees) for their supper. The least they deserve is a free RV hookup&he...
Continue ReadingMay 28, 2024
A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of p...
Continue ReadingMay 21, 2024
Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give ou...
Continue ReadingMay 7, 2024
Item: Sport Bottle with Metallic Ring – 28 oz. Purpose: Race day giveaway Audience: Breast cancer survivors and race participants A regional race supporting breast cancer research added an...
Continue ReadingMar 24, 2024
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distri...
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Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Produc...
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Item: JAFFA(r) Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees en...
Continue ReadingJan 26, 2024
Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out a...
Continue ReadingJan 12, 2024
A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three...
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